The danish brand Muuto wants to be the heir and, most importantly, the continuator of the rich tradition of Scandinavian design, an ambition present in its name which means "new perspectives" in ... Finnish. As such, it pays particular attention to the humanism of its design, placing man and his needs at the center of his ideas. Muuto works with designers from different Scandinavian countries, with the ambition to put its expertise at the service of their creativity. The originality and quality of its products allowed the Muutp company to grow extremely rapidly and be already widely distributed throughout the world.
Muuto: "We are striving to expand the strong Scandinavian design tradition with new and original perspectives. In fact, our name MUUTo, inspired by the Finnish word muutos, means new perspective. To us good design starts with the person. We handpick the brightest design talent and the leading contemporary designers in Scandinavia and give them the freedom to express their individual story through everyday objects. Some want to alter the world, others find passion in colour and shape and others still, draw deeply from personal experience. How do they see a vase, a lamp, a chair or any other everyday object? You will know our design because it has muutos. Objects made sublime through new perspectives, enjoyed across the world, representing the best of Scandinavian design today."