Scandinavia Design

62 Collection โ€“ Gubi

Greta M. Grossman, 1947

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Gubi โ€“ Mobilier et Luminaires design Danois
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947

The 62 Collection edited by Gubi, which comes in a 62 Desk, a 62 Dresser and two 62 Sideboards, illustrates Greta Magnusson Grossman's taste for unusual pairing of materials: in this instance, American walnut, which forms the main body of the pieces and powder-coated metal, used for the legs. The slender metal legs, with their ball shaped feet, contrast sharply with the wooden form, giving the Collection 62 furniture a characteristic appearance of lightness, the pieces almost seeming to defy gravity. A deep, black, protective full gloss finish on the desktop and additional surfaces is striking when juxtaposed to the richness of the American walnut.
Like all Greta Magnusson Grossman furniture, the 62 Collection manifests an obvious sense of humor. Although she has spent most of her career in the United States, Greta Magnusson Grossman is a Swedish designer and architect, steeped in the teachings of the founding fathers of Scandinavian design. She is at the origin of many pieces of furniture and lighting such as the Grasshopper floor lamp, very representative of her style, which is both refined and very expressive.

62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947

Materials American walnut and hight gloss black laminate - metal legs

62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947

Desk 62 โ€“ H72 x W120 x D60 cm

62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947

Dresser 62 โ€“ 3 drawers โ€“ H72 x W120 x D45 cm

62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947

Dresser 62 โ€“ 4 drawers โ€“ H89 x W80 x D45 cm

62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947

Dresser 62 โ€“ 6 drawers โ€“ H72 x W160 x D45 cm

62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947
62 Collection Greta Magnusson Grossman, 1947

Greta Magnusson Grossman

Greta Magnusson Grossman

Greta Magnusson maintained a prolific forty-year career on two continents: Europe and North America and operated as mover and shaker in the male dominated world of mid-century modern design. Her achievements were many and encompassed industrial design, interior design and architecture. In 1933, having successfully completed her fellowship at the renowned Stockholm arts institution, Konstfack, she opened Studio, a combined store and workshop in Stockholm. During the same year, Greta Magnusson married the jazz musician Billy Grossman with whom she later emigrated to the United States, settling in Los Angeles.

Upon their arrival in California in 1940, Greta M. Grossman opened a well publicized shop on Rodeo Drive, where she was among the first to bring the Scandinavian modern aesthetic to southern California's burgeoning modernist scene. Her unique approach to Swedish modernism was an instant hit in Los Angeles and soon she attracted celebrity clients, including Greta Garbo, Ingrid Bergman, Joan Fontaine, Gracie Allen, Frank Sinatra and it was not long before she began appearing alongside the likes of Charles Eames and Isamu Noguchi.

While Greta M. Grossman is the architect behind more than 15 homes spanning the globe from California to Sweden, she is most noted for her industrial designs where the Grรคshoppa Floor Lamp and Cobra Table Lamp belongs to the most famous works.

Through the 1940's and 50โ€™s, Greta M. Grossman exhibited her designs at museums worldwide, including MoMA in New York and The National Museum in Stockholm.ย 

Greta Magnusson Grossman