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The Moca chair is an expression of British designer Jasper Morrison's 'super normal' approach to design: understated, useful and responsible. It follows that Moca is nothing new and revolutionary, but unites the accumulated knowledge of an experienced designer with Vitra's manufacturing expertise – and also has such an unassuming appearance that it seems to have always existed. The combination of these aesthetic features with particularly durable, high-quality materials ensures an unusually long product lifespan.
The base of Moca is constructed with two arcs of steel tubing – one forming the front legs and backrest support, the other constituting the back legs. Two veneered plywood shells are mounted on the base elements to create a comfortable, anatomically shaped seat and backrest. The clever design of the stacking protector attached between the seat and backrest provides optimal protection for the veneer surface.
Moca's seat shells come in natural or dark oak veneer, and the base is available in a chrome-plated version or with a highly robust, powder-coated matt enamel finish.
Moca meets all of the standard norms and is therefore suited for use not only in private settings, but also in restaurants and other public spaces.
Known for thinking outside the box, Jasper Morrison is one of the most successful industrial designers of the past few decades.
Together with his colleague Naoto Fukasawa, he defined the term 'super normal', which in his opinion answers the question of what 'good design' should really be. In his work, he strives to create good examples of understated, useful and responsible design.
Morrison has developed several projects in collaboration with Vitra, including the All Plastic Chair, the Soft Modular Sofa and the HAL chair family. His designs are represented in New York's Museum of Modern Art and other prominent museum collections around the world.