Scandinavia Design


Kvadrat, Design Danois

Danish Design 🇩🇰

Your Account
Shopping Bag

Bold Block Rug

design Hella Jongerius

Created through a combination of manually and mechanically spun yarns, Bold represents a union of past and present with its fusion of techniques and subtle irregularity. Welcoming two new variations of the design, Bold Block and Bold Melange, along with a new palette of ranging from turmeric to an earthy brick red, Bold continues to define warmth and tactility which according to Hella Jongerius are “the most important and best known characteristics of a rug.” Distinct and recognisable thanks to its distinct process of twisting, then hand-dyeing yarns so that the colour never completely penetrates the core of the yarn, Bold is an assured presence in any space.

Materials 100% pure New Zealand wool
Product method hand woven
Weight 3800g/m2 Thickness 12mm Maximum size 300 x 400 cm

Country of origin India
Technical specifications

in stock versions

Color 0110 – 180 x 240 cm

Color 0110 – 200 x 300 cm

customize your Bold Block rug

The Bold Block rug is only available in rectangular or square format.

In all cases, the order unit is the square decimeter (10 x 10 cm).

For example, if you want a rectangular rug of 120 x 130 cm, order 12 x 13 = 156 square decimetres.

Customize your Bold Block rug (sold by square decimeter)

Free samples (against deposit)















Hella Jongerius

Hella Jongerius is one of the world’s foremost product designers. She is a prominent force in the Netherlands, her native country, as well as on the international stage where she wins regular accolades for her thoughtful and research-driven work. Since her early work for Dutch design collective Droog, and now at her Berlin-based studio Jongeriuslab, material and process research largely determines her design direction.


Her work has been characterized by a unique ability to approach industry with a craft perspective. In 2013 Hella Jongerius was appointed Design Director for Danskina, she has brought that same craft sensibility, research and experimentation to the textile industry.