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FRAMED Rug (AP13 / AP14)

All The Way to Paris, 2022

Designed by Danish-Swedish design studio All the Way to Paris, the hand-woven Framed Rug in 100% New Zealand wool brings accents of color without overwhelming a room. Crafted using two weaving techniques, it contrasts a vibrant hand-woven border with a calm, monochromatic kilim centre. The different tufting heights amplify the contrast and the tactile pleasure. 

Material 100% New Zealand Wool
Utilisation perfect for corridors or under a desk

Framed Rug AP13
140 x 90 cm – Sisal

339 €

Framed Rug AP13
140 x 90 cm – Plum

339 €

Framed Rug AP14
240 x 90 cm – Sisal

539 €

Framed Rug AP14
240 x 90 cm – Plum

539 €

All The Way to Paris

All The Way To Paris (ATWTP) started as a graphic design duo in 2004 and has since evolved into an award-winning group of global talents with a passion for pushing the creative envelope and going beyond the boundaries of the expected to explore a broad spectrum of projects within visual communications. From graphic identities, digital designs, illustrations, art and museum catalogues, exhibition graphics and books to rugs, fabrics, intriguing design objects and interiors.

For founding partners Tanja Vibe and Petra Olsson Gendt, their raison d’être stems from a Scandinavian no-nonsense approach to design, where they continuously seek to eliminate the unnecessary.